Sanyo Electric Co., Ltd. (三洋電機株式会社, San'yō Denki
Kabushiki-gaisha) is a Japanese major electronics company and formerly
a member of the
Fortune Global 500 whose headquarters was located in
Moriguchi, Osaka prefecture, Japan.
Sanyo had over 230 subsidiaries
Sanyo was founded by Toshio Iue.
On December 21, 2009,
Panasonic completed a 400 billion yen ($4.5
billion) acquisition of a 50.2% stake in Sanyo, making
subsidiary of Panasonic. In 2011,
Sanyo became a wholly owned
1 Corporate culture
3.1 Solar cells and plants
3.2 Rechargeable batteries
3.3 Electric vehicle batteries
4.2 Air conditioners
7 See also
Sanyo utilizes an extensive socialization process for new employees,
so that they will be acclimatized to Sanyo's corporate culture. New
employees take a five-month course during which they eat together and
share company-provided sleeping accommodation. They learn everything
from basic job requirements to company expectations for personal
grooming and the appropriate way in which to address their coworkers
Old logo, used from 1970s to 1987
Transistor radio, model 8S-P3, released in 1959
Sanyo logo on neon signs of Piccadilly Circus
Sanyo was founded when
Toshio Iue (井植 歳男, Iue Toshio,
1902–1969), the brother-in-law of
Konosuke Matsushita and also a
former Matsushita employee, was lent an unused Matsushita plant in
1947 and used it to make bicycle generator lamps.
incorporated in 1949; in 1952 it made Japan's first plastic radio and
in 1954 Japan's first pulsator-type washing machine. The company's
name means three oceans in Japanese, referring to the founder's
ambition to sell their products worldwide, across the Atlantic,
Pacific, and Indian oceans.
This ambition was realized in the late 1970s, when
car stereos and home electronics to the North American consumer market
and embarked on a heavy television-based advertising campaign. Sanyo
expanded their North American presence with the purchase of Whirlpool
Corporation's television business, Warwick Electronics, which
manufactured televisions for Sears.
Sanyo started selling the MBC-1000 series of CP/M
computers. In 1983 it introduced the
MBC-550 PC, the lowest-cost
IBM PC compatible
IBM PC compatible personal computer available at the time, but its
lack of full compatibility drove
Sanyo from the market and no
follow-on models were released.
Sanyo has had good ties with Sony, supporting the
Betamax video format from invention until the mid-1980s (the best
selling video recorder in the UK in 1983 was the
Sanyo VTC5000), while
VHS video format at the same time for the Fisher brand
during the early 1980s, and later being an early adopter of the highly
Video8 camcorder format. More recently, though, Sanyo
decided against supporting Sony's format, the Blu-ray Disc, and
instead gave its backing to Toshiba's HD DVD. This was ultimately
unsuccessful, however, as Sony's Blu-ray triumphed.
In North America,
CDMA cellular phones exclusively
for Sprint's Sprint PCS brand in the United States, and for Bell
Mobility in Canada.
2004 Chūetsu earthquake
2004 Chūetsu earthquake severely damaged Sanyo's semiconductor
plant and as a result
Sanyo recorded a huge financial loss for that
year. The 2005 fiscal year financial results saw a 205 billion yen net
income loss. The same year the company announced a restructuring plan
Sanyo Evolution Project, launching a new corporate vision
to make the corporation into an environmental company, plowing
investment into strong products like rechargeable batteries, solar
photovoltaics, air conditioning, hybrid car batteries and key consumer
electronics such as the
Xacti camera, projectors and mobile phones.
Sanyo's three-year restructuring project
Sanyo posted signs of recovery after the announcement of positive
operating income of 2.6 billion yen.
Sanyo remains the world number
one producer of rechargeable batteries. Recent product innovations in
this area include the
Eneloop Low self-discharge NiMH battery, a
"hybrid" rechargeable NiMH (Nickel-metal hydride battery) which,
unlike typical NiMH cells, can be used from-the-package without an
initial recharge cycle and retain a charge significantly longer than
batteries using standard NiMH battery design. The
competes against similar products such as Rayovac's "Hybrid
On November 24, 2006,
Sanyo announced heavy losses and job cuts.
Tomoyo Nonaka, a former
NHK anchorwoman who was appointed Chairman of
the company, stepped down in March 2007. The President, Toshimasa
Iue, also stepped down in April of that year; Seiichiro Sano was
appointed to head the company effective April 2007. In October 2007,
Sanyo cancelled a 110 billion yen ( million) sale of its semiconductor
business, blaming the global credit crisis for the decision and
stating that after exploring its other options, it had decided to keep
the business and develop it as part of its portfolio.
On April 1, 2008, they sold their cell phone division to Kyocera,
laying off a third of their U.S. employees.
On November 2, 2008,
Panasonic announced that they have
agreed on the main points of a proposed buyout that would make
subsidiary of Panasonic and a formal announcement of the
acquisition was made on Sanyo's web site on December 19, 2008.
They became a subsidiary of
Panasonic on December 21, 2009.
Sanyo sold its semiconductor operations to ON Semiconductor.
On July 29, 2010,
Panasonic reached an agreement to acquire the
remaining shares of
Panasonic Electric Works and
Sanyo shares for $9.4
By March 2012, parent company
Panasonic plans to terminate the Sanyo
brand, however it will remain on some of the products where the Sanyo
brand still holds value to consumers.
In August 2013, a 51% majority stake in Chinese company Hefei
Royalstar Sanyo, a 2000 joint venture between Japanese
Chinese government investment company Hefei, was purchased by American
Whirlpool Corporation for $552 million.
Solar cells and plants
"Eneloop" Rechargeable LED Lantern (ENL-1EX) by Sanyo
Sanyo HIT (
Heterojunction with Intrinsic[disambiguation needed]
Thin layer) solar cell is composed of a mono thin crystalline silicon
wafer surrounded by ultra-thin amorphous silicon layers.
Sanyo Energy opened its solar module assembly plants in
Hungary and in
Mexico in 2004, and in 2006 it produced solar modules worth $213
million. In 2007,
Sanyo completed a new unit at its solar module plant
Hungary that was to triple its annual capacity to 720,000 units in
Schematics of a HIT-cell
Plans to expand production were based on rising demands for Sanyo
Hungary products, whose leading markets are Germany, Italy, Spain and
the Scandinavian countries. The plant at Dorog, outside Budapest, will
Sanyo Electric's largest facility producing solar modules in the
In late September 2008,
Sanyo Electric Company, Ltd. announced its
decision to build a manufacturing plant for solar ingots and wafers
(the building blocks for silicon solar cells) in Inagi, Tokyo. The
plant will begin operating in October 2009 and will reach its full
production capacity of 70 megawatts (MW) of solar wafers per year by
Nippon Oil have decided to launch a joint
company for the production and sale of thin-film solar panels, to be
Sanyo Eneos Solar Co., Ltd. The new joint company will start
production and sales at an initial scale of 80 MW and gradually
increase its production capacity. For this joint project,
draw on its solar cell technologies, based on the technology acquired
through the development of the HIT Solar Cell.
Sanyo Electric is also responsible for the construction of the Solar
Sanyo pioneered the production of nickel cadmium batteries in 1964,
nickel metal hydride batteries in 1990, lithium ion batteries in 1994,
and lithium polymer batteries in 1999.
Sanyo is notable for their
Eneloop brand of NiMh batteries that can be recharged thousands of
times. In 2000, it acquired Toshiba's nickel metal hydride battery
business, including the
Takasaki factory. Since the acquisition of
Takasaki factory transferred ownership to FDK
TWICELL CO., LTD.
Electric vehicle batteries
Sanyo Electric Co Ltd. supplies nickel metal hydride batteries (NiMH)
Honda Motor Co. Ltd.,
Ford Motor Co. and Volkswagen.
developing NiMH batteries for hybrid electric vehicles with the
Sanyo lithium-ion batteries for Plug-in HEV will
also be housed in SUZUKI's fleet vehicles.
Sanyo Electric plans to raise monthly production of NiMH batteries for
hybrid vehicles from the current 1 million units to up to 2.5 million
by the end of fiscal 2005.
Panasonic reintroduced the
Sanyo brand in India, with the launch of
Sanyo LED TV range on August 8, 2016. On July 11, 2017 Sanyo
launched its range of Smart TVs on Amazon Prime Day  In August
Sanyo unveiled its NXT range of LED televisions exclusively on
Flipkart. In December 2017
Sanyo introduced its ultra premium 4K
Smart TV range in 2 sizes - 49 inches and 55 inches.
Sanyo has worked with Energy Efficiency Services Limited to develop a
super efficient 1.5 ton Invertor air conditioner with an Indian
Seasonal Energy Efficiency Ratio (ISEER) rating of 5.2. Distribution
of these air conditioners began from September 2017.
Though founded in Japan,
Sanyo Electric Co Ltd. has sold TVs in
America for over 50 years;
Sanyo TV USA is currently[when?]
headquartered in San Diego, California with facilities located in
Tijuana, Mexico. Because of its relatively high price compared to
Sanyo competes on quality and value. TopTenReviews.com
Sanyo as producing LCD TVs "...with one of the best pictures,
great sound and all the high-quality specs you expect from a top LCD
TV," earning the website's 2014 Gold Award.
Many of Sanyo's television sets also offer MHL compatibility along
with ROKU READY branding via HDMI, meaning the TVs are compatible with
Roku's MHL-specific streaming stick. This stick, sometimes included
with purchase (such as with the
Sanyo FVF5044), enables video
streaming and other online media access abilities as an affordable
alternative to competing comparable Smart TVs; the TV's original
remote is capable of browsing the service. Multiple models also
possess USB ports which allow for immediate photo sharing ability
directly off the stick without any additional software/upgrades.
Sanyo has served over 40 million American consumers as their choice
for home theater entertainment. According to the NPD Group Retail
Tracking Service, in 2013, 3
Sanyo TV models were among the
best-selling television models in the United States while Sanyo's
55-inch HDTV was labeled as one of the top 5 selling TVs in its class.
(Units sold from January 2013 – December 2013: Best Selling 39" HDTV
in U.S., Best Selling 42" HDTV in U.S., Best Selling 58" HDTV in
Sanyo was the major sponsor of the
Rugby League team
in the National
Rugby League (Australia) from 2000 to 2012. It is the
longest sponsorship of any team in Australian
Rugby League history. In
Sanyo sponsored the Argentine Club Atlético River Plate
from 1992 to 1995 and Brazilian
Coritiba Foot Ball Club
Coritiba Foot Ball Club from 1995 to
Wikimedia Commons has media related to Sanyo.
List of digital camera brands
Mitsubishi Heavy Industries
Panasonic Wild Knights
Primearth EV Energy Co
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Electronics industry in Japan
Casio Mobile Communications
Nidec Copal Corporation
Integra Home Theater
Electronic Industries Association of Japan
Japan Electronic Industries Development Association
Electronics and Information Technology Industries Association
Panasonic Avionics Corporation
Panasonic Cycle Technology
Panasonic Electric Works (acquired 2012)
Sanyo (acquired 2009)
Anchor Electricals (acquired 2007)
Universal Lighting Technologies
JVC (spun off)
MCA Inc. (sold)
National (phased out)
3DO Interactive Multiplayer
Panasonic Toot-a-Loop Radio
Formats and standards
Micro Four Thirds system
Panasonic Wild Knights
Panasonic cycling team
Panasonic Toyota Racing
Panasonic Gobel Awards